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July 24, 2009, Newsletter Issue #178: Direct Mail Types

1

Tip of the Week


There are several different types of direct mail available to businesses that want to "get the word out" about their business. Postcards with just a small amount of information about a business or company (such as notifying potential customers of a sale) are among the cheapest forms of direct mail, and from there you can go to brochures, newsletters and finally large catalogs. You can also choose to attach your direct mail item to another item, such as a magazine insert. Printers that offer direct mail printing can help you to price out the different direct mail type options, and then you and your company can decide which solution is right for you. Choosing the most cost-effective direct mail printing can save your business money, as well as help you to get your message to more potential customers or clients.


2

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