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April 10, 2009, Newsletter Issue #163: Full Color Brochure Printing

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Tip of the Week


Full color brochure printing is a great way to get your company noticed. A full color brochure, printed under the CMYK (cyan, magenta, yellow and black) four color process, can showcase actual photos as well as other graphics of your company and its products and services. Full color brochure printing can help enhance your message – something that you should put on the cover of your brochure (it's estimated 80% of people don't bother to read what's inside if they're not grabbed by the cover). Another advantage to color brochure printing is the resulting look of your graphics and photos – photos can express your company's position and product even better than text can. Finally, color brochure printing can help you to highlight specific items in your brochure with certain colors or images, which will help to bring the reader to the important points of your brochure.



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